JLo-Shakira Becomes Most Watched And Liked Super Bowl Halftime Show Of All Time
Superstars JLo and Shakira, the first two Latinas to headline Super Bowl halftime together, have made halftime show history.
With over 86 MILLION views and 2 MILLION likes, JLo and Shakira's explosive halftime performance has become the most watched, most liked halftime show of all time on Youtube.
.@JLo and @Shakira’s #SuperBowl halftime show video has surpassed 86 MILLION views and 2 MILLION likes, becoming the most watched and liked halftime show of all time on @Youtube. pic.twitter.com/LfVNCsEzn6— Pop Crave (@PopCrave) February 5, 2020
Thanks in part to conservative outrage, including one man who is planning to sue the NFL for "putting him in danger of hellfire," the show has become not only the most watched, but the most talked about since Janet's nip slip.
The performance featured appearances by Bad Bunny, JLo's daughter Emme, and J Balvin singing his hit "Mi Gente." -- and, of course, JLo and Shakira's greatest hits, including newer songs like JLo's "On The Floor" and older ones like Shakira's "Whenever, Wherever," which hit number one on the charts again almost 20 years after it was first released.
In fact, JLo & Shakira's song catalog netted a whopping 893% rise in sales after the Super Bowl.
.@JLo & @Shakira’s music sales spike after their #PepsiHalftime show.— Pop Crave (@PopCrave) February 4, 2020
Spotify streams of J.Lo’s music rose by 335% and Shakira’s by 230%. Streams for J.Lo on Amazon Music increased by 432% while Shakira’s rose 150%. Alexa requests for J.Lo rose by 426% while Shakira’s rose 303% pic.twitter.com/vwp014gICk
It was not just an incredibly choreographed spectacle showcasing the performers' talent and athleticism, the show was a celebration of Latino culture and pride.
Shakira's music and performance was, as always, inspired by her Colombian and Lebanese heritage, notably shouting out both the Arabic zaghrouta and Afro-Latino Carnivale tradition with her tongue-flicking ululation.
Quit the stupid jokes. This is called zaghrouta (a.k.a. ululation in English). It is a joyful sound Arabic speakers make when cheering & celebrating. #Shakira #ShakiraXJLoSuperBowl pic.twitter.com/mG2cWpB592— Elianne Farhat (@ElianneMJF) February 3, 2020
In a powerful statement, the show featured children in cages, who then joined the singers on stage, where JLo's daughter Emme sang "Born In The USA" and JLo shouted "Latinos, Let's Get Loud" while wearing the U.S. and Puerto Rican flags, a border fence projected in the background.
Replaying the halftime show, tears ???? – JLo and Shakira brought the children in cages on stage, then JLo says "Latinos, Let's Get loud" as Emme sings "Born in the U.S.A" with the "fence" background...POWERFUL STATEMENT. pic.twitter.com/3Un90qRoO1— Yol-Itzma Aguirre (@YolitzmaWrites) February 3, 2020
And perhaps that is the real reason why many conservatives were so offended by the show, not the "crotch shots," as they claim, but the celebration of a culture, a language, and a people which they don't understand.
Rock on mujeres. Let's keep fighting the good fight with excellence.