2 new clothing brands are coming to Target — and you're probably going to want everything
Target has been on a roll with announcements this past year — especially when it comes to introducing new clothing and style brands.
Last summer, the department store chain announced that it would bediscontinuing some of its most well-known clothing lines to make room for new brands, like A New Day and Who What Wear . Months later in April, Target also introduced a line of $7 beauty boxes that are available in stores and online.
Target is now shaking things up once again with the announcement of two new clothing brands — Wild Fable and Original Use — and one new style-focused tech brand, Heyday .
Announced on Target's corporate website , a representative for the company said that these three brands are aimed at Target's "next generation of guests."